Virtual Reality (VR) theme park experiences are adding a new dimension to an industry that’s long relied on 20th-century technology.
VR is a simulated experience that can be similar to, or completely different, from the real world.
From the Hollywood nostalgia of Universal Studios to the cosmopolitan adventures of Epcot, theme parks once offered holiday-makers a portal out of everyday life and into new worlds. But today, evolving technologies are forcing parks to kick it up a notch.
In fact, as we learn in this Freethink video, consumer tech has become so sophisticated that people can have immersive entertainment experiences without ever leaving their homes.
So, to meet rising expectations and remain relevant, theme parks are investing millions into virtual and augmented reality technologies, with their hard re-set bound to include digital worlds.
VR is being used not only to revive existing rides by retrofitting them with layers of virtual stimuli, but also enabling theme parks to create entirely new attractions. Meanwhile, it’s possible that some VR theme parks won’t have a physical location at all.
Read the accompanying Freethink article, here.
View the original video here.
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